I don't feel like writing. But then I write a few words and the flow of ideas keeps me going. I don't feel like writing because I'm exhausted. I worked hard the whole week to make sure I could release a proof of concept for my new digital product, and it's ready to soft-launch. I almost launched today, but for once I decided to remain patient and give myself till Monday to test the app and squash bugs.
I find it extremely difficult to keep it to myself. I've been wanting to talk about it ever since I started working on it, a month and a half ago, and yet I learned it's best to speak about new projects only once you have something concrete to show to others. Before that, it's a waste of time.
I wonder how novelists do it. If I were to write a novel, I would probably feel the urge to talk about it with someone, but that would ruin the story, right? Creators have to entertain a bit of mystery to trigger the reader's interest.
It's the first time I've spent such a long time making software underwater. I used to talk about my idea on Twitter, announce a release date, and release something half-broken out of my system a week or two later. I would then go back to my usual business growing The Co-Writers and let the other project die.
I want things to go differently this time. This new product I've been mentioning is also about writing. I want it to complement what we are already doing at TCW, and grow both pieces of software side by side: a satellite product, as I explained it in my previous post Product Country.
I'm excited to get back to work on TCW and reveal what I've been (partly) hiding this whole time. It's a new step for me toward becoming a better writer, and hopefully, it will be for you as well.