The Shokunin Model

When people tell me I think too much like a "coder crafstman" and not enough like a real entrepreneur, well, I can't help but feel proud. I certainly don't see myself as either an entrepreneur or a freelancer. Life is too short for labels. My goal isn't to make money while I sleep or to work for others, but I do both. My only concern is to bring out the best in me through my craft to benefit society. The best term to encapsulate how I see my job would be shokunin:

"The Japanese apprentice is taught that shokunin means not only having technical skills, but also implies an attitude and social consciousness. […] The shokunin has a social obligation to work his/her best for the general welfare of the people. This obligation is both spiritual and material, in that no matter what it is, the shokunin’s responsibility is to fulfill the requirement.” — Tasio Odate, woodworking shokunin

My goal isn't to grow a business to sell it like you feed a pig for slaughter. It happens that the best way to express myself fully is to make digital products.

Entrepreneurship is a tool to better serve society. A medium, rather than a goal or a status.

In my opinion, focusing on the craft is ultimately what makes me happy and the world a better place.

It's important for the craft to bear fruits, but this is not where the artisan's attention is. If you push your craft to its limits, it eventually allows you to make a living.

I can't help but hate the way we picture freelancers, entrepreneurs, makers—how quick we are to label them and establish dichotomies. What we should do and what we shouldn't.

Fuck that. Life is too big to fit in a box, and too fast to catch with your own hands.

There is no distinction to make between coding, marketing, selling, writing, or anything else. It's all part of one thing: your craft.

(NB: this is a draft, will get back to it to clear it up)